Revitalizing an Endangered Language Through Intangible Cultural Heritage: Evidence from the Hezhe Ethnic Group in China

Abstract

Aims: The study investigated means for protecting Hezhe endangered language through oral literature. Study Design: The study was based on Anthropology Linguistics approach. Place and Duration of Study: The study was taken place in Heilongjiang Province, China, between May 2023 and July 2024. Methodology: The study is a field investigation study. A total of 115 participants took part in it. The study employs various research methods, including questionnaire surveys, interviews, and field observations which were analyzed using descriptive statistics. Results: The study reveals that the language proficiency of the Hezhe people has improved. About 28 participants could almost understand Hezhe language and 27 participants could almost speak Hezhe language. In recent years, as Hezhe Imakan and Jialingkuo have been recognized as part of the World Intangible Cultural Heritage List and the National Intangible Cultural Heritage List, various language and culture training centers have been established both online and offline in the  Hezhe region. The establishment of cultural ecological protection zones in Hezhe ethnic settlements has provided a supportive environment for the survival and development of their language and culture. Conclusion: The development model that integrates culture and tourism has injected new momentum into the sustainable development of the Hezhe language and culture. Innovative Aspects and Practical Implications of This Study: The findings in the current delivered a comprehensive model for preserving the endangered language and culture.