A Conceptional Element of the Relationship between Organizational Innovation and Organizational Performance from the Perspective of Pet Market

Abstract

The purpose of this study aimed to explore the relationship between organizational innovation and organizational performance which has been a critical topic of interest in both academia and practice. Organizational innovation encompasses product, process, technological, and managerial innovations, all of which contribute to resource efficiency, enhanced market competitiveness, and long-term organizational value creation. The impact of innovation on performance is moderated by various internal and external factors. Additionally, the relationship between innovation and performance often exhibits nonlinear characteristics, including staged changes and delayed effects. The research method of this study is reviewing literature and the main concepts of organizational innovation and performance are revealed by literature review and the relationship in between is discussed. The findings indicate that organizations can maximize performance outcomes when innovation aligns with strategic goals and is supported by a strong culture of innovation. The conclusion is that understanding this interplay is more valuable for organizations’ future as well as the ability to organize innovation, and the introduction of technological innovation is the key element to develop effective innovation management strategies to achieve sustainable development and exceptional performance of pet products industry. Three suggestions are updating technological equipment, introducing appropriate technologies for organization performance, and keeping a reasonable budget on technological products or services.