Empowering Mango Farmers through Policy: An Analysis of Government Schemes and Export-Oriented Implementation Challenges in India

Abstract

India, recognized as the foremost producer of mangoes globally, continues to encounter systemic obstacles in integrating its agricultural producers into international export markets. This research examines the execution and efficacy of governmental initiatives designed to empower mango cultivators, employing a mixed-methods research approach. Quantitative data were gathered through a structured questionnaire distributed to 250 mango farmers, who were selected using stratified random sampling from various regions. The survey evaluated awareness, accessibility, and perceived advantages of significant schemes such as Mission for Integrated Horticulture, PradhanMantriKrishiSichaiYojna, Agriculture Infrastructure Fund, and Pradhan Mantri Fasal Bima Yojna, while qualitative data provided insights into personal experiences and challenges related to export participation. The results indicate a lack of awareness, insufficient utilization of schemes, inadequate institutional support, and limited readiness for export due to infrastructural and technological limitations. In light of these findings, the paper suggests practical policy recommendations, including the simplification of schemes, enhancement of Farmer Producer Organizations (FPOs), implementation of digital traceability, measures for climate resilience, and training that is inclusive of gender considerations. It is essential to bolster grassroots engagement and ensure that policies are aligned with the realities faced by farmers to empower mango producers for sustainable participation in export markets.