Communication Behaviour of Turmeric Growers in Chhattisgarh Plain
Yuvaraj Singh Dhruw, S. K. Pradhan, V. K. Painkra
Journal of Scientific Research and Reports · pp. 876–881 · Published 18 Nov 2024
10.9734/jsrr/2024/v30i112615Abstract
A Research on communication behaviour of turmeric growers in Chhattisgarh plain was undertaken to find out the information seeking behavior used by turmeric growers. A total of 320 farmers (160 beneficiaries and 160 non-beneficiaries) were selected randomly. Data collection was done by the use of interview schedule through personnel interview. The study revealed that maximum number of the beneficiaries (48.12%) and non-beneficiaries (55.00%) were found in medium level of extension contact. Whereas, farmers used mass media it was observed that maximum number of the beneficiaries (45.63%) and non-beneficiaries (50.62%) were used medium level of mass media.
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