Analysis of Business Continuity in Industry Seafood Processed Product Based on Community in Bungin Island, West Nusa Tenggara Province

Abstract

Aims: This study aims to analyze the sustainability of community-based industrial businesses on Bungin Island, West Nusa Tenggara province, seen from two dimensions, namely the sustainability of the economic dimension and the sustainability of the social dimension. Place and Duration of Study: The sample of this research is the community of criteria is the Bungin island community which is a member of the industrial community that processes marine products into finished products with a total of 100 respondents. Collecting  data in this study using a questionnaire for survey the community perspective. The answers to each question were measured using a Likert scale. Ordinal data from the Likert scale is transformed using the Method of the Successive Interval approach. Methodology: The data processing method in this study uses the composite index of each variable of the economic dimension and social dimension. Results: The results of this study are that from the economic dimension, there are several variables that become obstacles to business continuity, namely access to financial institutions with an index of 0.395 and the constraint from the social dimension is the relatively low level of education of community members with an index of 0.348. While there are several variables that support the sustainability of community-based seafood processing businesses on Bungin Island, namely active members seeking market information (0.72), actively expanding business (0.706), labor availability (0.706) and member welfare (0.89).