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Research Article Open access CC BY 4.0

An Economic Analysis of Price Spread, Marketing Efficiency and Marketing Cost of Tomato in Prayagraj District of Uttar Pradesh, India

Yousuf Alameen Ajji Koushi, Mukesh Kumar Maurya

Journal of Experimental Agriculture International · pp. 210–214 · Published 15 Jul 2022

10.9734/jeai/2022/v44i930868

Abstract

The study was carried out to analyse the price spread, marketing efficiency and marketing cost of tomato. The Prayagraj district of Uttar Pradesh was selected purposively for the study because of the large amount of tomato production. Due to the perishable nature of tomato the farmers couldn’t stock up and had to sale in lean month. So, there wasn’t much difference in marketable and marketed surplus of tomato. The percentage of marketable surplus was highest in medium size farm group i.e., 95.28 percent followed by small farmers with 94.94 percent and large size farmers with 94.02 percent. The average marketable surplus was 320.09 quintals that is 94.75 percent. The average total marketing cost was Rs 800/qtls, the average net price received by the farmers was Rs 2000/qtls the average price spread was Rs 800/qtls, and the average Marketing efficiency was Rs 2.5/qtls.

Price spread marketing efficiency marketing cost market surplus

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