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Research Article Open access CC BY 4.0

An Analysis of Extent of Use of Online Utility Services in Punjab, India

Anupriya Nayal, Preeti Sharma

Current Journal of Applied Science and Technology · pp. 109–117 · Published 29 May 2020

10.9734/cjast/2020/v39i1130654

Abstract

Aim: To analyze the extent of use of online utility services. Study Design: Descriptive survey research design. Place and Duration of Study: Rural (Doraha and Sidhwan Bet block), peri-urban (Ayali Kalan, Sunet and Threeke villages of Ludhiana I block) and urban areas of Ludhiana district, between August 2018 to May 2019. Methodology: Using a structured interview schedule, data was collected randomly from 180 respondents having sixty online utility service users each from rural, peri-urban and urban areas of Ludhiana district of Punjab, India. The statistical tools such as frequency distribution, percentage, arithmetic mean, category interval method, Kruskal Wallis H-test for k independent samples and cumulative cube root frequency method were used for the analysis of data along with Statistical Package for Social Sciences (SPSS) software. Results: Overall, higher percentage of the respondents had moderate to high extent of use of online utility services and were using them for bill payment, online/mobile banking, entertainment, online shopping and for other miscellaneous services. Conclusion: Extent of use of different online utility services was comparatively higher among urban respondents.

Online utility services extent of use bill payment online ticketing online banking

Cited by 1

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