The present study was carried out to analyse the constraints faced by rice growers in Cauvery Delta Zone (CDZ) of Tamil Nadu in use of Tamil Nadu Agricultural University (TNAU) modern rice varieties and to elicit suggestions for improving the adoption of TNAU modern rice varietie...
Open access
Research Article10.9734/ajaees/2022/v40i1031112
The fastest-growing segment of the Indian retail market is e-retailing. E-commerce has been a benefit for customers throughout the pandemic. This study assists in identifying the problems that consumers encounter when shopping for groceries online at hypermarkets. It also analyse...
Open access
Research Article10.9734/ajaees/2022/v40i1031105
The present study was conducted in Manchirial district of Telangana. Being the leading BT cotton producer in the country, cotton production in Telangana has many problems and constraints. The major problems faced by the cotton farmers were changing weather conditions, price fluct...
Open access
Research Article10.9734/ajaees/2022/v40i1031106
In Bhadradri Kothagudem District, cotton is the main cash crop that produces better returns than anticipated, although there are several significant factors that hinder the profit. The present study will make an effort to study and identify the issues cotton growers confront. 100...
Open access
Research Article10.9734/ajaees/2022/v40i1031107
The present study aimed at using the co-integration analysis, to find out, if or not, there exists a long run relationship amongst the consumption of sunflower oil and the tariff rates, imports, production and domestic prices in India. The co-integration analysis was also used to...
Open access
Research Article10.9734/ajaees/2022/v40i1031108
Tacit knowledge is key in managing the performance of agricultural research organizations. This study analyzed the adequacy of tacit knowledge transfer techniques, how tacit knowledge transfer enables achievement of performance indicators of Kenya Agricultural and Livestock Resea...
Open access
Research Article10.9734/ajaees/2022/v40i1031103
The study explores the analysis of the growth rates and instability of tomato area, production and export of tomato and its products from India during the study period 2001-2002 to 2019-2020 based on secondary data. The period of the study was 20 years, which was divided into thr...
Open access
Research Article10.9734/ajaees/2022/v40i1031104
Indian consumers are more health-conscious, preferring safe, natural, organic, and herbal items, particularly in personal care and cosmetics. Its popularity and demand are growing every year. Herbs are becoming increasingly popular in the personal care product segment. The growin...
Open access
Research Article10.9734/ajaees/2022/v40i1031097
The study aims to identify and describe the variety of coping strategies used by household’s disaster prone highlands and lowlands of Kerala. A multi stage sampling method was adopted for data collection purpose first stage from districts of Alappuzha and Pathanamthitta, Idukki...
Open access
Research Article10.9734/ajaees/2022/v40i1031098
This study analyzes the farmers' buying behaviour with reference to hybrid vegetable seeds. The research was carried out in the major six vegetable growing blocks of Coimbatore District, Tamil Nadu. A total of 120 farmers were selected using the simple random sampling method. The...
Open access
Research Article10.9734/ajaees/2022/v40i1031099
The main purpose of the study was to ascertain the adoption of recommended cabbage cultivation technology of the farmers in east khasi hills district, Meghalaya. The aforementioned study was conducted in Mawryngkneng Block in East Khasi Hills District,Meghalaya in the year 2022....
Open access
Research Article10.9734/ajaees/2022/v40i1031100
This research project had the purpose to discuss the impact of the Brand Image of the hypermarket among the customers in Coimbatore city. Retailer’s brand image is the key factor that help them to engage with customers and influence their buying behaviors. The concept of the bra...
Open access
Research Article10.9734/ajaees/2022/v40i1031101
Path analysis was used to identify the direct and indirect effects of independent variables on dependent variables. The study intends to find out the key independent variables which affect the attitude and career preferences of polytechnic students. A sample of 240 students were...
Open access
Research Article10.9734/ajaees/2022/v40i1031093
Socio-economic development of rural households is directly linked with the extent of access and usage of financial services, since it equips the households with credit in times of emergency and also useful in upliftment of their status by investing in the productive purposes. Des...
Open access
Research Article10.9734/ajaees/2022/v40i1031094
The human community all over the world are growing consciousness over poisonous residues of agrochemicals in the food they consume and also on the health and environmental hazards associated with it. This therefore lead to a re-invention of an alternate form of agriculture devoid...
Open access
Research Article10.9734/ajaees/2022/v40i1031095