Temiloluwa Paul Adetola

AI-driven Customer Experience, Marketing Intelligence and Anti-money-laundering Analytics in Digital Enterprises: A Critical Integrative Review

Temiloluwa Paul Adetola, Kevin Leziga Giami & Obiamaka Okosieme · Journal of Scientific Research and Reports · 2026

Artificial intelligence has become embedded in three enterprise decision domains that are usually studied separately: customer experience, marketing intelligence and anti-money-laundering analytics. Their technical foundations overlap, yet their objectives, evidence conditions, e...

Open access Research Article 10.9734/jsrr/2026/v32i94451

The Impact of Customer Analytics on Sales Funnel Conversion and Customer Retention in the E-Commerce Industry

Bella Isen, Fausiyat Olawepo Moyosore, Temiloluwa Paul Adetola, Adesewa Kofoworola Lawal, Mercy Amuna, Prince Yeboah Ntim & Richard Asamoah Kwarteng · Asian Journal of Economics, Business and Accounting · 2026

The fast development of e-commerce has made competition stiffer and made the necessity of knowing customer behaviour stronger in digital touchpoints. This has led to customer analytics becoming one of the most important capabilities of maximizing sales funnel conversion and custo...

Open access Research Article 10.9734/ajeba/2026/v26i12136