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Marcela Saises

Publications (1)

Social Marketing is an Integral Approach in Scaling-up Consumption of Iron-fortified Rice

Imelda Angeles-Agdeppa, Marcela Saises & Mario Capanzana · European Journal of Nutrition & Food Safety · 2015

Objectives: This study aims to evaluate the importance of social marketing in scaling-up the consumption of iron fortified rice (IFR) in the community. Methods: Seven municipalities and one city in Zambales were randomly grouped into sentinel and non-sentinel sites. In the sentin...

Open access Research Article 10.9734/EJNFS/2015/21280