Hesti Retno Wulandani

The Profile and Behaviour of ‘Digital Tourists’ When Making Decisions Concerning Travelling Case Study: Generation Z in South Jakarta

Budi Setiawan, Ni Luh Putu Trisdyani, Putu Pramania Adnyana, I. Nyoman Adnyana, Kadek Wiweka & Hesti Retno Wulandani · Advances in Research · 2018

Generation Z is predicted to be tourism’s main target market in the next five to ten years. This generation’s social behaviour is relatively different from that of its predecessors, especially as they grew up and developed in the technological era. Market behaviour concerning tou...