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Research Article Open access CC BY 4.0

Measurement of Predictors (Parental, Peer, and Social Media Influences) of Youth Involvement in Money Rituals in Delta State, Nigeria

Morrison O. Jessa, Kester Chima Agbontien

Asian Research Journal of Arts & Social Sciences · pp. 88–96 · Published 6 Oct 2025

10.9734/arjass/2025/v23i10804

Abstract

This study investigated the relationship between parental influence, social media influence, peer group influence, and youth involvement in money rituals in Delta State. Four research questions and hypotheses guided the study. The study adopted a correlational research design. A random sample of 1066 youths from Delta State was selected. The data were collected through the administration of a structured questionnaire. A coefficient of 0.852 for the money rituals rating scale, 0.811 for the parental rating scale, 0.744 for the social media rating scale, and 0.838 for the peer group influence rating scale. The data were analysed using Pearson correlation, coefficient of determination, and regression statistics. Findings revealed significant positive relationships between parental influence and youth involvement in money ritual, social media influence and youth involvement in money ritual, and peer group influence and youth involvement in money ritual. There was a joint relationship among parental influence, social media influence, peer group influence and youth involvement in money rituals in Delta State. The study recommended increased parental involvement, government regulation of harmful internet content, peer mentorship programs, moral education in schools, and community sensitisation programs as ways to manage the soaring cases of money rituals among the youth.

Measurement parental factor peer factor social media usage money ritual

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