Analytical Methods on Factors Contributing to the Poor Patronage of Made-in-Nigeria Products:  A Case of Nigeria

Udochukwu Victor Echebiri; Toju Richard Phillips; Eghosa Sylvester Igbinosa; Micheal Ugochukwu Raphael; Christogonus Ifeanyichukwu Ugoh

doi:10.9734/ajeba/2022/v22i23865

Research Article Open access CC BY 4.0

Analytical Methods on Factors Contributing to the Poor Patronage of Made-in-Nigeria Products: A Case of Nigeria

Udochukwu Victor Echebiri, Toju Richard Phillips, Eghosa Sylvester Igbinosa, Micheal Ugochukwu Raphael, Christogonus Ifeanyichukwu Ugoh

Asian Journal of Economics, Business and Accounting · pp. 191–197 · Published 14 Oct 2022

10.9734/ajeba/2022/v22i23865

Abstract

This paper examines the factors that contribute to the poor patronage of made-in-Nigeria products in Nigeria using the methods of log-linear analysis and relative importance index. The data for this study were collected through a survey in Anambra state, using 2224 valid questionnaires. The log-linear analysis was used to model the factors, while the relative importance index was used to select the factor that contribute highly to poor patronage of made-in-Nigeria products. The result showed that “Negative perception of Nigerians that local goods are inferior” with RII = 0.808840, contribute highly to poor patronage. We recommended that the Nigerian government should ban the importation of those goods that can be manufactured in Nigeria, and as well introduce a policy to curtail the importation.

Poor patronage made-in-nigeria product log-linear analysis relative importance index Nigeria

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Udochukwu Victor Echebiri, Toju Richard Phillips, Eghosa Sylvester Igbinosa, Micheal Ugochukwu Raphael, Christogonus Ifeanyichukwu Ugoh (2022). Analytical Methods on Factors Contributing to the Poor Patronage of Made-in-Nigeria Products: A Case of Nigeria. Asian Journal of Economics, Business and Accounting , 191–197. https://doi.org/10.9734/ajeba/2022/v22i23865

Affiliations

Udochukwu Victor Echebiri — Department of Statistics, Faculty of Physical Sciences, University of Benin, Benin, Nigeria.
Toju Richard Phillips — Department of Economics and Statistics, Faculty of Social Sciences, University of Benin, Benin, Nigeria.
Eghosa Sylvester Igbinosa — Department of Economics and Statistics, Faculty of Social Sciences, University of Benin, Benin, Nigeria.
Micheal Ugochukwu Raphael — Department of Statistics, Faculty of Social Sciences, Imo State University, Nigeria.
Christogonus Ifeanyichukwu Ugoh — Department of Statistics, Faculty of Physical Sciences, Nnamdi Azikiwe University, Awka, Nigeria.

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