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Asian Journal of Economics, Business and Accounting

Published by SCIENCEDOMAIN international · ISSN (electronic) 2456-639X

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2,306

Articles indexed

278

2026 articles

2,305

Open access

8,190

Citations (indexed)

Publications by year

Articles (2306)

International Markets’ Segmentation, Marketing and Performance: A BCG Matrix Approach

Fikeresiyon Fekede Umema & Gurudutta Pradeep Japee · Asian Journal of Economics, Business and Accounting · 2024

Aims: In today's economy, which is very competitive, strategic management models are used more often to solve business problems by evaluating the current situation and helping to make successful national strategic plans. From this currently, the Boston Consulting Group (BCG) Matr...

Open access Research Article 10.9734/ajeba/2024/v24i51325

The Effect of Dividend Policy, Liquidity and Profitability on Company Value

Serlindawati & Mariyam Chairunisa · Asian Journal of Economics, Business and Accounting · 2024

Aims: This research aims to analyze the influence of dividend policy, company liquidity and company profitability on company value in manufacturing companies Place and Duration of Study: This research uses a sample of manufacturing companies in the consumer goods industry sector...

Open access Research Article 10.9734/ajeba/2024/v24i51323

Gender Differences in Financial Literacy: A Study of Trincomalee Campus, Eastern University, Sri Lanka

Shathurshana Rathakrishnan, Vianny Jeniston Delima & S. A. D. L. I. Jayasinghe · Asian Journal of Economics, Business and Accounting · 2024

To make wise financial decisions and get ready for future financial obligations, people need to be financially literate. This study examines the disparities in financial literacy across genders among the Eastern University of Sri Lanka students at the Trincomalee Campus. The stud...

Open access Research Article 10.9734/ajeba/2024/v24i51324

Analysing the Impact of Major Financial Crisis on Macroeconomic Variables and Stock Prices: An Empirical Study of Stock Market of United Kingdom

Dhanesh Kumar Khatri · Asian Journal of Economics, Business and Accounting · 2024

The research paper empirically tests the impact of major financial crisis of 2008 by testing the causality between five macroeconomic variables (interest rate, inflation, money supply, GDP and exchange rate), the FTSE All-Share index and its sectoral indices. Furthermore, it anal...

Open access Research Article 10.9734/ajeba/2024/v24i51319

The Influence of Capital Intensity, Leverage, Profitability, and Corporate Social Responsibility on Tax Avoidance with Firm Size as a Moderating Variable

Asep Sulaeman & Dwi Asih Surjandari · Asian Journal of Economics, Business and Accounting · 2024

Aims: This research aims to test and analyze capital intensity, leverage, profitability, and corporate social responsibility on tax avoidance with firm size as a moderating variable. Study Design: This research uses a quantitative causality method that relies on secondary data co...

Open access Research Article 10.9734/ajeba/2024/v24i51320

The Influence of Persona Attributes and Content of Tasya Farasya as a Human Brand on Instagram Followers' Interest in Cosmetic Products

Luthfi Praharesty Oktaviani & Agus Abdurrahman · Asian Journal of Economics, Business and Accounting · 2024

This quantitative research investigates the influence of enjoyability, similarity, and expertise on attachment transfer, mediated by the fulfillment of connection and competency needs. Utilizing a 6-point Likert scale questionnaire, data was collected from 100 Instagram users age...

Open access Research Article 10.9734/ajeba/2024/v24i51321

Online Mango Business Challenges and Opportunities in Rajshahi Division: A Qualitative Approach

Md. Khaled Masud, Md. Mahfuzul Hasan, M. Wakilur Rahman, Sambhu Singha & Md. Salauddin Palash · Asian Journal of Economics, Business and Accounting · 2024

Aims: The main objective of this study was to investigate the challenges and opportunities of online mango business in Rajshahi division of Bangladesh. Study design: The methods and procedures for evaluating data and providing some level of knowledge, explanation, and interpretat...

Open access Research Article 10.9734/ajeba/2024/v24i51322

The Dance of Two Instruments: How Fiscal and Monetary Policy Interact in Nigeria

Olamide M. Adediwura, Abiodun A. Adegboye, Ifeoluwa Alao-Owunna & Olabisi Ayoade · Asian Journal of Economics, Business and Accounting · 2024

This study examined the nature of the interaction between fiscal and monetary policies in Nigeria. It also investigates the channels through which impulses from fiscal and monetary policy interaction are transmitted to inflation, output and exchange rate. These were intended to p...

Open access Research Article 10.9734/ajeba/2024/v24i51313

Examining the Influence of Risk Management Committee Dynamics on Financial Performance: A Case Study of Listed Insurance Companies in Nigeria

A.R. Ayeni Agbaje, I. A. Adebayo & Roseline Osatohanmwen. Adeboboye · Asian Journal of Economics, Business and Accounting · 2024

The Nigerian insurance industry has experienced substantial growth due to factors like increased awareness, regulatory reforms, and technological advancements. This research aimed to explore how the composition, structure, and activities of risk management committees influence ke...

Open access Research Article 10.9734/ajeba/2024/v24i51315