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Asian Journal of Economics, Business and Accounting

Published by SCIENCEDOMAIN international · ISSN (electronic) 2456-639X

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2,306

Articles indexed

278

2026 articles

2,305

Open access

8,190

Citations (indexed)

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Articles (2306)

Effectiveness of Twin Date Shopee Advertising on Purchase Decisions Moderated by Brand Awareness: A Study on Students of Malang City, Indonesia

Moh. Fikri Haikal & Nur Asnawi · Asian Journal of Economics, Business and Accounting · 2024

Aims: The aim of this research is to determine the effectiveness of twin date shopee advertising on purchase decisions moderated by brand awareness: a study on students of Malang city. Study Design: This study uses quantitative approach and type of approach applied​ is descriptiv...

Open access Research Article 10.9734/ajeba/2024/v24i61387

E-Tax Registration and Tax Payers’ Compliance in Lagos State, Nigeria

Lanre-Jimoh B. O., Igbekoyi O. E. & Fasanmi O. O. · Asian Journal of Economics, Business and Accounting · 2024

Traditional tax registration processes involve tedious paperwork, lengthy wait times, and in- person visits to tax offices, causing a variety of difficulties for taxpayers and issues with compliance. This study investigated the effect of e-tax registration on taxpayers’ complianc...

Open access Research Article 10.9734/ajeba/2024/v24i71388

The Influence of Marketing Stimulation and Situational Factors on Impulse Purchasing Behavior of Vietnamese Consumers

Cao Tuan Khanh & Nguyen Thi Thu Huong · Asian Journal of Economics, Business and Accounting · 2024

Today, with the increasingly improved standards of living, consumers’ demands are becoming more diverse. As daily purchasing activities are becoming less planned, impulse purchases are increasingly the norm. This paper focuses on factors influencing consumers’ impulse purchase be...

Open access Research Article 10.9734/ajeba/2024/v24i61384

CEO Power and Firm Value: Affirmative Action Implications

Wahyu Wijayanto, Giriati, Wendy & Helma Malini · Asian Journal of Economics, Business and Accounting · 2024

Objective: This research aims to reveal the critical role of CEO leadership and affirmative action policies, particularly those related to gender equality, in enhancing firm value. Research Design: This study employs a quantitative design by analyzing secondary data from the ESG...

Open access Research Article 10.9734/ajeba/2024/v24i61381

Trend of Foreign Direct Investment in Tanzania's Real Estate Industry From 2000 - 2020: A Systematic Review

Magreth Kulwa Emmanuel & Benard Joseph Chengelela · Asian Journal of Economics, Business and Accounting · 2024

Foreign direct investment (FDI) has become an area of concern to many developing nations due to the economic benefits it presents to the host nation. Despite the notable growth and potential of the Tanzanian real estate market, there is lack of comprehensive, empirical studies th...

Open access Research Article 10.9734/ajeba/2024/v24i61382

The Effect of CFO Characteristics on the Quality of Real Surplus: A Case Study of the Chinese Real Estate Industry

Nan Huang & Jia-hui He · Asian Journal of Economics, Business and Accounting · 2024

The article selects the data on the characteristics of finance chief executive officers of real estate listed companies from 2018 to 2022 as a research sample and explores the relationship between the heterogeneous characteristics of finance executives and concurrent positions an...

Open access Research Article 10.9734/ajeba/2024/v24i61383

The Rising Popularity of Online Lending in Indonesia: The New Opportunities for Banks (Push-Pull Mooring Perspective)

Audisty Prana Hardayu, Nur Afifah & Mustaruddin · Asian Journal of Economics, Business and Accounting · 2024

Background and Purpose: Fintech lending, also known as online lending, has experienced fast growth in Indonesia in recent years through digital platforms. Online lending is supplanting the financial intermediation function hitherto predominantly held by banks. This study examines...

Open access Research Article 10.9734/ajeba/2024/v24i61379

Service Quality and Customer Relationship Management on Customer Loyalty: The Mediating Role of Customer Satisfaction

Said Ramadhan & Nur Laili Fikriah · Asian Journal of Economics, Business and Accounting · 2024

Aims: The purpose of this study was to determine how customer satisfaction affected the relationship between service quality, customer loyalty, and customer relationship management among McDonald's generation Z customers in Malang. Problem Formulation: (1) Does service quality ha...

Open access Research Article 10.9734/ajeba/2024/v24i61380

Moderating Effect of Intellectual Capital Components on the Relationship between ESG Scores and Firm Financial Performance

Adi Pratama, Bima Cinintya Pratama, Sri Wahyuni & Ira Hapsari · Asian Journal of Economics, Business and Accounting · 2024

Aims: This study aims to determine the relationship between ESG Scores, Human Capital Efficiency (hereinafter referred to as HCE), Structural Capital Efficiency (hereinafter referred to as SCE), and Capital Employed Efficiency (hereinafter referred to as CEE) with Firm Financial...

Open access Research Article 10.9734/ajeba/2024/v24i61375

Group Economics as a Catalyst for Enhancing Housing Supply: A Case Study of Miami, South Florida

Chukwudum Theophilus Muoneke · Asian Journal of Economics, Business and Accounting · 2024

Affordable housing remains a critical issue in the United States, particularly in South Florida, where rising costs have marginalized many low- and middle-income families. Traditional housing supply mechanisms often struggle with inefficiencies related to funding, policy constrai...

Open access Research Article 10.9734/ajeba/2024/v24i61376