In today's world, people are more aware of the product they consumed. Consumers are mainly relying on their health consciousness. However, people nowadays shift their consumption towards the traditional forms of sugar as they have better nutritional compounds compared to the refi...
Open access
Research Article10.9734/ajaees/2022/v40i1031154
Purpose: The purpose of this paper is to examine the origin image of selected regional brands and its effect on consumer’s purchase intention. It also seeks to examine the importance of regional brand and finally, define consumer preference for selected agricultural product, offe...
Open access
Research Article10.9734/ajaees/2022/v40i1031148
Aim: Soybean is one of the most substantial contributors to the Indian edible oil pool and Madhya Pradesh is its dominant contributor necessities the study on growth and instability of soybean based cropping systems including wheat and chickpea as Rabi crop in the system in Madhy...
Open access
Research Article10.9734/ajaees/2022/v40i1031149
Field experiments were conducted for four consecutive Kharif season of 2017-2020 at Organic Farming Research Centre, Sher-e- Kashmir University of Agricultural Sciences and Technology of Jammu, Chatha, located at 320 66' North latitude and 740 79' East longitude with an altitude...
Open access
Research Article10.9734/ajaees/2022/v40i1031145
The present study was conducted in Bhupalapalli district of Telangana, From Out of total blocks of Bhupalapalli district one block i.e., chityal has been selected purposively for current study on the basis of having high total area under production of red chilli for current study...
Open access
Research Article10.9734/ajaees/2022/v40i1031146
Aim: The study was undertaken to understand the relevance of Assamese folk songs, or Bihu geet, in the management of the traditional Assamese baree system in view of natural farming. Study Design: The data obtained from group discussion and personal interview method have been tab...
Open access
Research Article10.9734/ajaees/2022/v40i1031147
The most significant economic sector is sericulture, which has a variety of entrepreneurship opportunities and the ability to increase regular periodicity of economic returns. The effective rate of rearing and the techniques used during the rearing stage are the most crucial fact...
Open access
Research Article10.9734/ajaees/2022/v40i1031142
The development and dissemination of agricultural advisory services (AAS) amongst smallholder sorghum farmers (SHFs) has played a crucial role in sorghum yield improvement in Kenya. However, there is limited information on the influence of AAS on adoption of sorghum production pr...
Open access
Research Article10.9734/ajaees/2022/v40i1031143
Among several crop management factors sowing method, seeding rate and selection of appropriate genotype have prime roles in affecting wheat productivity. Most of the times, farmers are in practice of using excess seed rate to the tune of 160kg/ha against recommended 120 kg/ha. Th...
Open access
Research Article10.9734/ajaees/2022/v40i1031144
India is the world’s largest producer of castor oil, producing over 75% of the total world’s supply. Castor oil is unique owing to its exceptional diversity of applications. The oil and its derivatives are used in over 100 different applications in diverse industries such as pain...
Open access
Research Article10.9734/ajaees/2022/v40i1031137