As one of the most interesting research topics recently, social media marketing reveals many new and/or advanced research variables, and one of such variables is an endorsement of social media celebrity. According to the literature, a celebrity endorsement is seen as a strategy o...
Open access
Research Article10.9734/ajarr/2023/v17i11556
This study explores the persisting gender equity challenges in Tanzania, despite the country's 62 years of independence. The underrepresentation of women in senior positions within media organisations, exemplified by the 2016 report by The Union of Tanzania Press Club (UTPC), ser...
Open access
Research Article10.9734/ajarr/2023/v17i11555
The Nigerian civil service over the years has endured stagnation, denigration and generally low optimism due to the inadequacy of human capital development, whose intentions spins around training, education and motivation, in other to improve the cognitive ability of personnel in...
Open access
Research Article10.9734/ajarr/2023/v17i11554
Post mortem interval (PMI) is the period since death of human or animal remains upon discovery. The study of decomposition of remains in forensic sciences has grown tremendously in recent years, hence, a good number of studies have provided taphonomic data on the prediction of PM...
Open access
Research Article10.9734/ajarr/2023/v17i11553
Twenty first century learners are digital citizen and technologically savvy. This demands the use of innovative teaching strategies that take leverages of the affordance of digital tools. In this study, the effects of SymboLab manipulative instruction on students’ performance in...
Open access
Research Article10.9734/ajarr/2023/v17i11551
This research is aimed at Library Crimes among Users of Library Resources in University Libraries in Nigeria. Descriptive survey and simple linear and multiple correlational research designs were adopted. A 4-point rating scale was used to collect data from a sample size of 394...
Open access
Research Article10.9734/ajarr/2023/v17i11549
Land valuation is a crucial process that involves the comprehensive assessment of specific land parcels to estimate their worth based on market value or predefined value base on valuation standards and regulations. Traditionally, this process has relied on expert involvement, oft...
Open access
Research Article10.9734/ajarr/2023/v17i11550
This study sought to establish the historical development of higher education in Rwanda compared to other East African countries, especially Tanzania. The article was geared towards finding out how higher education has developed in both Rwanda and Tanzania in terms of gender and...
Open access
Research Article10.9734/ajarr/2023/v17i11548
This article proposes an estimation procedure of overall sample variances for the mixed model while comparing them with those of the additive and multiplicative models. The estimation procedure is based on the row, column and overall means and variances of time series data arrang...
Open access
Research Article10.9734/ajarr/2023/v17i10546
This original research paper investigated the influence of social media on reading culture among polytechnic students in Nigeria. The study was aimed at examining the reading habits of polytechnic students in order to discover the benefits of reading, hinderances to reading, soci...
Open access
Research Article10.9734/ajarr/2023/v17i10547