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T. Samsai

Publications (3)

A Study on Consumption Pattern of Various Types of Major Dry Fruits and Nuts in Coimbatore City

D. Sivaselvan, T. Samsai, K. Mahendran & M. R. Duraisamy · Asian Journal of Agricultural Extension, Economics & Sociology · 2021

Aim: The purpose of the study was to find the consumption pattern of various types of major dry fruits and nuts in Coimbatore city of Tamil Nadu. Design of the Study: Analytical or diagnostic research and exploratory research design were used as the study aims to find the consump...

Open access Research Article 10.9734/ajaees/2021/v39i930655

A Study on Consumer WTP and Respondent’s Income Wise Consumption Pattern for Khandsari Sugar in Coimbatore City of Tamil Nadu

G. Vivek, T. Samsai, K. Mahendran & S. Praveena · Asian Journal of Agricultural Extension, Economics & Sociology · 2021

Sugarcane (Saccharum officinarum L.) is one of the most important commercial crops of the tropics. It is the main source of sugar in the world. Jaggery (Gur) and Khandsari sugar are a traditional product of sugarcane which is the natural mixture of sugar and molasses. Jaggery and...

Open access Research Article 10.9734/ajaees/2021/v39i830632

Impact of Green Products on Consumer Purchase Decision in Coimbatore City of Tamil Nadu

D. Sivaselvan, T. Samsai & K. Mahendran · Asian Journal of Agricultural Extension, Economics & Sociology · 2021

Aim: The purpose of the study is to find the awareness of consumers towards green products, factors influencing them to purchase the green products and the problems faced by consumers while purchasing the green products in Coimbatore city Design of the Study: The study is empiric...

Open access Research Article 10.9734/ajaees/2021/v39i730609