Swetha Kanti S

Assessment of the Socio-Economic Factors and Constraints Influencing Social Media Usage among Livestock Farmers in Andhra Pradesh, India

Mithun G, Triveni G, Sharma G.R.K, Swetha Kanti S, Ganga Raju G, Punya Kumari B & Surya UNS · Asian Journal of Agricultural Extension, Economics & Sociology · 2026

Aim: This study examined the personal and socio-economic characteristics of livestock farmers and identified constraints they face when using social media as an information source. With growing digital adoption in rural areas, understanding how livestock farmers engage with socia...