Marketing Strategies of Leading Cotton Seed Companies in Telangana State
Somannagari Jayasree, N. Sivaramane, P. Radhika & K. Supriya · Asian Journal of Agricultural Extension, Economics & Sociology · 2020
Marketing strategy is a long-term business plan of any organization with the fundamental goal of achieving a sustainable competitive advantage by understanding the needs of customers. This study also evaluates the perception of dealers towards the market mix elements comprisi...
Open access
Research Article
10.9734/ajaees/2020/v38i1130447