The Psychology behind Luxury Consumption
Shradha Thani & Arpita Sharma · Journal of Pharmaceutical Research International · 2021
This paper will talk about the psychology of consumption of luxury products and experiences and how individuals get emotionally connected to them. This paper discussed new drivers, forms, and consequences of luxury spending. Also, the belief that the psychology of luxury consumpt...
Open access
Research Article
10.9734/jpri/2021/v33i57B34065