Optimizing Hotel Marketing: An Analysis of Instagram Algorithms in 2024
Sharon Victoria Chendra & Budi Setiawan · Asian Journal of Education and Social Studies · 2024
This study examines Instagram's effectiveness as a marketing tool for hotels by analyzing the platform's algorithm, shadowbanning risks, and content optimization strategies. The purpose of this research is to assess how Instagram’s algorithm can be leveraged to enhance hotel visi...
Open access
Research Article
10.9734/ajess/2024/v50i111635