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Shakila Salam

Publications (2)

Driving Agricultural Transformation: Unveiling the Impact of Rural Livelihood Diversification Strategies in Bangladesh

Shakila Salam · Asian Journal of Economics, Business and Accounting · 2024

The diversification from pure agriculture to a combination of farming and non-farm activities raises questions about its impact on Bangladesh's agricultural sector. Diversified sources of non-farm activities may not even influence agriculture to the same extent. This study intend...

Open access Research Article 10.9734/ajeba/2024/v24i81464

Fresh-Cut Vegetable at Supermarkets in Bangladesh: Focus on Customer Perception and Factors Influencing Purchasing Decision

Shakila Salam, Samia Afrin & Mousumi Saha · Asian Journal of Economics, Business and Accounting · 2020

The concept of fresh-cut vegetables is relatively new and its demand has increased tremendously. The study was designed to assess the customer's perception and to determine the factors influencing customer's decision to purchase fresh-cut vegetables. Both primary and secondary da...

Open access Research Article 10.9734/ajeba/2020/v15i330216