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Sangeetha Malladagudda

Publications (2)

Marketing Efficiency, Price Spread, and Constraints in GI-Tagged Kodungallur Snap Melon (Pottuvellari) in Kerala, India

Sangeetha Malladagudda, Manjusha R S, A Prema, Neetha Rose C D & Sajitha Vijayan M · Journal of Scientific Research and Reports · 2026

This study evaluates the marketing efficiency and price spread across alternative marketing channels and identifies the primary marketing constraints for GI-tagged Kodungallur snap melon (Cucumis melo var. momordica) in Kerala. Using a cross-sectional design, primary data were co...

Open access Research Article 10.9734/jsrr/2026/v32i23978

Twenty Years of Geographical Indications in India: Progress, Problems, and Policy Recommendations

Sangeetha Malladagudda & Manjusha R.S · Archives of Current Research International · 2025

Geographical Indications (GIs), a type of Intellectual Property Rights, connect products to their geographic origins, emphasizing unique qualities and ensuring authenticity for consumers. It also enhances the marketability of the produce. This research analysed secondary data fro...

Open access Research Article 10.9734/acri/2025/v25i31128