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Samadrita Ghosh

Publications (1)

The Role of AI Enabled Chatbots in Omnichannel Customer Service

Samadrita Ghosh, Stephanie Ness & Shruti Salunkhe · Journal of Engineering Research and Reports · 2024

Currently, organizations are progressively embracing artificial intelligence (AI) and chatbots to transform omnichannel customer service in the modern digital age. This study examines the revolutionary impact of artificial intelligence (AI) and chatbots in providing seamless, per...

Open access Research Article 10.9734/jerr/2024/v26i61184