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S. V. Prasad

Publications (9)

Strategy to Improve the Marketing Behaviour of Turmeric Farmers in Kadapa District of Andhra Pradesh

Settipalli Sravani, S. V. Prasad, P. L. R. J. Praveena & G. Karuna Sagar · Asian Journal of Agricultural Extension, Economics & Sociology · 2022

The present study was carried out purposively in Kadapa district of Andhra Pradesh as it is having the maximum area under turmeric cultivation. The main objective of the study was to develop a suitable strategy to improve the marketing behavior of turmeric farmers. The study foll...

Open access Research Article 10.9734/ajaees/2022/v40i830952

Profile Characteristics of the Farmers Followed Indigenous Agricultural Practices in Rayalaseema Region of Andhra Pradesh

B. Kranthi Kumari, S. V. Prasad, V. Sailaja, B. Aarna & G. Mohan Naidu · Asian Journal of Agricultural Extension, Economics & Sociology · 2022

The study was conducted with an Ex-post facto research design in Rayalaseema region of Andhra Pradesh to identify the profile characteristics of the farmers followed indigenous agricultural practices in major three crops (paddy, groundnut and red gram). Data were collected from a...

Open access Research Article 10.9734/ajaees/2022/v40i630897

Relationship between Profile and Marketing Behaviour of Turmeric Farmers in Kadapa District of Andhra Pradesh

Settipalli Sravani, S. V. Prasad, P. L. R. J. Praveena & G. Karuna Sagar · International Journal of Environment and Climate Change · 2021

The present study was conducted at Kadapa district of Andhra Pradesh with the objectives to find out the relationship between the turmeric farmers’ profile and their marketing behaviour.  Ex post facto research design was used for the study. Two mandals of Kadapa district namely...

Open access Research Article 10.9734/ijecc/2021/v11i930482

Socio-personal and Communication Characteristics of Pradhan Mantri Krishi Sinchayee Yojana (PMKSY) Beneficiary Farmers in Uttarakhand

Babita Adhikari, S. V. Prasad, P. L. R. J. Praveena, G. Karuna Sagar & B. Ravindra Reddy · Asian Journal of Agricultural Extension, Economics & Sociology · 2021

Water is a critical resource in agriculture & allied sector and it is estimated that globally, on average, agriculture accounts for 70 percent of global freshwater withdrawals. Consequently, the management of water in agriculture (irrigation) becomes important and in this con...

Open access Research Article 10.9734/ajaees/2021/v39i1130715

Extent of Adoption of ANGRAU Technologies in Cotton Crop in Andhra Pradesh

K. Raghavendra Chowdary, S. V. Prasad & . Vemaraju · Asian Journal of Agricultural Extension, Economics & Sociology · 2021

Cotton is the backbone of Indian textile industry, which produces 59% of the country’s total fiber production. Ex-post facto research design was selected as an appropriate research design to investigate the variables influencing extent of ANGRAU technologies in cotton cultivation...

Open access Research Article 10.9734/ajaees/2021/v39i530576

A Scale to Measure the Attitude of Famers towards Backward and Forward Linkages in Cotton Cultivation

K. Raghavendra Chowdary, S. V. Prasad, P. V. Satya Gopal, G. Prabhakara Reddy & G. Mohan Naidu · Current Journal of Applied Science and Technology · 2020

The aim of this study is to develop an attitude scale to measure the attitude of farmers towards backward and forward linkages in cotton cultivation. It has been a long time need for a proper scale to measure the attitude of farmers towards backward and forward linkages in cotton...

Open access Research Article 10.9734/cjast/2020/v39i4831254

Socio-Economic Factors Affecting the Perception of Farmers towards Soil Health Card (SHC) Scheme in Rayalaseema Region of Andhra Pradesh

S. Lokesh Babu, T. Lakshmi, S. V. Prasad, S. Hemalatha & B. Ravindra Reddy · Asian Journal of Agricultural Extension, Economics & Sociology · 2021

Soil is an important component of farming since it delivers nutrients to the plants. Soil health is critical for ensuring long-term agricultural production. “National Mission for Sustainable Agriculture (NMSA) was implemented during 12th Plan with the objective of making agricult...

Open access Research Article 10.9734/ajaees/2021/v39i1230825

Direct and Indirect Changes of Members of Podupu Laxmi Ikya Sangam

Md. Mubeena, T. Lakshmi, S. V. Prasad & N. Sunitha · Asian Journal of Agricultural Extension, Economics & Sociology · 2017

Economic development is the effect for which entrepreneurship is caused. Economic development essentially means a process of change in income of the people in society, which directly leads to upward change in real per capita income of a country. Entrepreneurship has an important...

Open access Research Article 10.9734/AJAEES/2017/34536

Growth Performance of Groundnut in Ananthapuramu District of Andhra Pradesh – A Temporal Analysis

I. Krishna Teja, S. V. Ramana Rao, I. Bhavani Devi, S. V. Prasad, B. Ravindra Reddy & Paladugu Praveen Kumar · Asian Journal of Agricultural Extension, Economics & Sociology · 2021

Ananthapuramu district is considered as one of the major groundnut growing districts in the Andhra Pradesh state, with an average area, production and yield of 7.04 lakh hectares, 3.65 lakh tonnes and 512 kg ha-1 respectively, during the present millennium (from 2000-01 to 2018-1...

Open access Research Article 10.9734/ajaees/2021/v39i730611