Moderating Role of Data Driven Decision Making on the Relationship between Reverse Logistics and Firm Performance - A Development of Conceptual Framework
S. Gokula Krishnan & Arundathi, K L · Asian Journal of Economics, Business and Accounting · 2024
The growing emphasis on sustainability in Supply Chain Management (SCM) has highlighted reverse logistics (RL) as a critical strategy for achieving both environmental and economic objectives. However, existing studies often overlook the moderating role of Data-Driven Decision-Mak...
Open access
Research Article
10.9734/ajeba/2024/v24i121616