The Art of Persuasion: Analyzing Advertising Hints in Classic Literary Works
Tareq N. Hashem & Rasha M. Qtaish · Asian Journal of Economics, Business and Accounting · 2024
Aims: Current study aims to uncover hints and signals for advertising and consumption in classic literature and how these hints and signals managed to give an indication regarding the current reality of marketing and consumption patterns among individuals. Study Design: The study...
Open access
Research Article
10.9734/ajeba/2024/v24i31240