Potato based savoury snacks hold an important place in the Indian food market, particularly in Gujarat, were both traditional and packaged snack consumption is widespread. The expansion of this market has been driven by lifestyle changes, increasing urbanization, and the rising p...
Open access
Research Article10.9734/ajaees/2026/v44i52933
India has vast resources of livestock and poultry, which play a vital role in improving the socio-economic conditions of rural masses. Livestock sector contributed 4.90 per cent of total GVA in 2020-21. Birthal and Jha [1] has found feed scarcity as the main limiting factor to im...
Open access
Research Article10.9734/ajaees/2024/v42i112615
The study aims to analyze the impact of socio-economic, knowledge level and buying behavior of groundnut growers towards micronutrient in Sabarkantha district. This study employed a multistage sampling technique in the Sabarkantha district of north Gujarat, known for its high gro...
Open access
Research Article10.9734/ajaees/2024/v42i112606
The purpose of the study was to understand the socio-economic profile of consumers, buying behaviour and factors influencing the consumption expenditure of fluid milk in Mehsana district. Four talukas were selected for the study: Mehsana, Unjha, Becharaji and Jotana. A sample siz...
Open access
Research Article10.9734/ajaees/2024/v42i112598
The objective of the study is to analyse the production costs and marketing channels of watermelon in Banaskantha District, Gujarat, India. Owing to maximum area under cultivation in the district, Deesa, Dantiwada, and Lakhani were purposefully chosen for the study. A multistage...
Open access
Research Article10.9734/ajaees/2023/v41i102190
The present study had been undertaken in Lalpur, Jamjodhpur, Jamnagar and Jodiya talukas of Jamnagar district. Multistage sampling technique was adopted to select the districts, talukas and villages. 120 farmers were selected from the 20 villages of Jamnagar district. The study w...
Open access
Research Article10.9734/ajaees/2023/v41i102191