Analysis of Sales Marketing Margins and Marketing Efficiency of Gillnet Fisherman in Nusantara Fishery Port Palabuhanratu, Sukabumi
Puspita Indriyani, Asep Agus Handaka Suryana, Ine Maulina & Atikah Nurhayati · Asian Journal of Fisheries and Aquatic Research · 2022
The marketing process of gillnet fishing catch sales in Palabuhanratu is not balanced. Gillnet fishing catch sales are not through auction due to the small catch. So that fishermen have no other way than to sell the catch to middlemen because of the consequences of capital borrow...