The tribes in India usually depend on collection and sale of agricultural and forests products for their need and source of income especially for those residing close to and in the forest fringe villages. Hence, this study was conducted to document the forest products collected b...
Open access
Research Article10.9734/ajaees/2020/v38i1130466
Marketing strategy is a long-term business plan of any organization with the fundamental goal of achieving a sustainable competitive advantage by understanding the needs of customers. This study also evaluates the perception of dealers towards the market mix elements comprisi...
Open access
Research Article10.9734/ajaees/2020/v38i1130447
Consumer makes buying decision in everything they buy in their lives. It deals from purchasing to evaluating it after purchase so, market research on factors influencing the buying decision is necessary. Hence, the study focus on buying decision on tractors by farmers and penetra...
Open access
Research Article10.9734/ajaees/2020/v38i930413
Access to water is a major concern and challenge for many rural households, whether for drinking and domestic use, irrigation, or livestock use. Women face various challenges and unequal opportunities when it comes to accessing and utilising irrigation technologies. The climatic...
Open access
Research Article10.9734/ijecc/2022/v12i121548