An Analysis of the Factors Influencing Consumers’ Adoption of Mobile Money Transfer Services (MMTs) in Masvingo Urban, Zimbabwe
John Marumbwa & Munyaradzi Mutsikiwa · Journal of Economics, Management and Trade · 2013
The ever-expanding technological innovations have stirred a phenomenal transmutation of the face of businesses across the globe, especially the mobile telecommunications sectors resulting in the introduction of mobile money transfer services (MMTs). This paper sought to analyse t...
Open access
Research Article
10.9734/BJEMT/2013/4670