Miebaka D. Grend

Physical Evidence and Customer Patronage: An Empirical Study of Nigeria Banking Sector

Kenneth C. Adiele, Miebaka D. Grend & Ezirim Aloy Chinedu · Journal of Economics, Management and Trade · 2015

This study examines the impact of physical evidence on customer patronage of quoted Banks in south-south zone of Nigeria. 14 quoted Banks at the Nigeria Stock Exchange Market were used for the study. The research considered firm level of analysis and top managers unit of analysis...