Challenges in Fintech Adoption among Members of Farmer Producer Organisations – An Analysis
Maria Vinita. J, Senthilkumar. M, Anandaraja. N, Nirmala Devi. M, Gangai Selvi. R & Murugan. P.P · Journal of Scientific Research and Reports · 2024
Aim: The purpose of this study is to determine the personal, technological, and trust-related barriers that prevent farmers in Tamil Nadu from adopting fintech. The research aims to provide insights for enhancing the utilization of fintech in the agricultural sector by analyzing...