The Philippines stands as one of the world's emerging players in the cacao industry with its potential to contribute substantial impact in the global cacao market. A research study was conducted to determine the market landscape and marketing strategies conducted by cacao farmers...
Open access
Research Article10.9734/ajeba/2024/v24i111550
A research study was conducted to assess the price sensitivity and determine the optimal pricing strategy of locally produced chocolate in Bicol region, Philippines. Selected respondents were interviewed composed of cacao farmers, processors/entrepreneurs and chocolate consumers...
Open access
Research Article10.9734/jemt/2024/v30i41204
The Philippines is starting to have strong gains in the chocolate confectionery with the steady increase in demand for local chocolates. A study was conducted to determine the promotional media preference and strategies for creating awareness of the local chocolate developed by t...
Open access
Research Article10.9734/ajraf/2023/v9i4245
Philippines is known for the vast plantation and seat of one of the most valued crops, the Pili nut. A study was conducted to determine the demographics of 192 Pili farmers and their production capacity from selected provinces of Bicol region, Philippines. Purposive sampling tech...
Open access
Research Article10.9734/ajaees/2023/v41i11826
A study was conducted to identify the extent of use of ecommerce in the product promotion of SMEs, determine the factors affecting the ecommerce uptake of SMEs and recommend strategies to enhance product promotion through ecommerce in Camarines Sur, Philippines. Ninety-six SMEs w...
Open access
Research Article10.9734/ajeba/2022/v22i630568
The presence of cacao industry plays a critical role in the economic development of a country. A study was conducted to determine the cost, return and added value along the value chain stages of cacao in Camarines Sur, Philippines. Sixty-eight farmers served as respondents using...
Open access
Research Article10.9734/jaeri/2021/v22i130178
The platform for organic agriculture (OA) implementation has great potentials in the Philippines. Various researches on OA had been conducted because organic crops are one of the most important needs of Filipinos. A study was conducted to determine the status and trend of the org...
Open access
Research Article10.9734/ARJA/2016/30406
Aim: Filipino farmers need a crop which provides affordability and food security at the same time. Pigeonpea (Cajanus cajan) is a valuable crop with quality protein which can be grown successfully in the Philippines. It is ideal for home gardening, can generate additional income,...
Open access
Research Article10.9734/JAERI/2016/27072
Innovation and entrepreneurship are fundamental drivers of economic growth. Oftentimes, sustainable development is equated with these two indices where untapped potential and emerging industries are available that present countless opportunities for the people. A research study w...
Open access
Research Article10.9734/sajsse/2024/v21i12920