Research has identified factors like dynamic capabilities and distinctive competencies that contribute to competitive advantages. However, these factors often underperform in turbulent situations like the current global pandemic, making it hard to maintain a competitive edge. Thi...
Open access
Research Article10.9734/ajeba/2024/v24i71401
This research aims to analyze the influence of content creation, content sharing, connection, and community building on purchasing decisions. The study employs a quantitative approach with a sample size of 107 respondents. The research instrument used includes questionnaires/surv...
Open access
Research Article10.9734/sajsse/2024/v21i1767
Halal Supply Chain Management is a comprehensive system grounded in Islamic Sharia principles, encompassing the entire production chain—from procurement and production to storage, sales, shipping, and distribution—ensuring the integrity of halal products from Farm to Plate. The t...
Open access
Research Article10.9734/ajeba/2024/v24i21219