Libby Chien Lu Lin Hsiang

The Intervening Effect of Customer Satisfaction in the Relationship between Corporate Social Responsibility and Reputation and Credibility: Case of Credit Departments of Taiwan's Farmer Association

Libby Chien Lu Lin Hsiang, Canon Tong & Anthony Tik-tsuen Wong · Journal of Economics, Management and Trade · 2017

There has been a remarkable transformation in the business world over the last few decades with the concept of corporate social responsibility (CSR) having been universally embraced. CSR is prolific and paradoxical business applications, whereby businesses are made responsible fo...

Open access Research Article 10.9734/BJEMT/2017/31392

The Relationship between Customer Satisfaction and Corporate Reputation and Credibility

Anthony Tik-tsuen Wong, Libby Chien Lu Lin Hsiang & Canon Tong · Asian Journal of Economics, Business and Accounting · 2017

Service industries, such as banking and finance retailing, are different in many ways to industries that deal with a tangible product. Therefore, service-marketing gurus emphasize process, people, and physical elements to enable service providers to market themselves effectively....

Open access Research Article 10.9734/AJEBA/2017/35538

The Relationships between Corporate Social Responsibility and Customer Satisfaction in Taiwan Farmer Association

Canon Tong, Anthony Tik-tsuen Wong & Libby Chien Lu Lin Hsiang · Journal of Economics, Management and Trade · 2017

Service is dictated by its inseparability, variability, intangibility and perishability characteristics, inherent characteristics that make it more difficult for an organization to market and sustain its marketability. Studies have revealed relationships between Corporate Social...

Open access Research Article 10.9734/JEMT/2017/34279