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Koppala Venugopal

Publications (1)

Critical Success Factors of Online Shopping: Rural Perscpective

Gopalakrishna Vakamullu, Nihar Ranjan Misra & Koppala Venugopal · Asian Journal of Economics, Business and Accounting · 2021

The rural consumer behaviour has been explored by many corporates with respect to the behaviour, purchase power and adoption at the stand point of promoting their products to the rural, wherein certain habits associated with media have also been studied by many researchers. Techn...

Open access Research Article 10.9734/ajeba/2021/v21i2430536