The Role of Customer Bonding as a Customer Trust Mediator and Service Performance on SMEs Performance
Ida Wahyuni, Farida Jasfar, Robert Kristaung & Lucy Warsindah · Journal of Economics, Management and Trade · 2022
Aims: This study aims to prove customer trust and service performance that affects customer bonding and the implementation of Small and Medium Enterprises (SMEs). Study design: Hypothesis testing. Place and Duration of Study: 210 SMEs managers in Mimika district, Papua province,...