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E. K. Satheesh

Publications (1)

Customers’ Perceived Risk and Attitude towards Adoption of the Digital Banking Services

Arathi Sivaram & E. K. Satheesh · South Asian Journal of Social Studies and Economics · 2021

Extensive use of technology in the banking sector has redefined the role of a modern banker and banks are not mere purveyors of credit but providers of a number of hi-tech services at the doorsteps of customers anytime, anywhere, and anyhow. The banking industry is currently witn...

Open access Research Article 10.9734/sajsse/2021/v12i430312