Social Media Preferences and Usage Behaviour among Indonesians Insights and Implications for Business Strategies
Dewi Yudho Miranti, Rewindinar & Pieter Andrian · South Asian Journal of Social Studies and Economics · 2024
This study explores social media preferences and behaviors among Indonesian users aged 18 to 64, surveyed between August and September 2024. Utilizing a sample of 156 respondents, the research aims to uncover patterns in platform usage, content preferences, and receptivity to adv...
Open access
Research Article
10.9734/sajsse/2024/v21i11898