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Debasish Chakraborty

0000-0001-9230-9328

Publications (1)

Impression(S) of Connotations in Advertising: Prospects of Creative Visualisation

Debasish Chakraborty · Asian Research Journal of Arts & Social Sciences · 2025

The primary task of advertising is to formulate a powerful sales message which is all about satisfying consumer needs, protecting the larger and establishing a long-term relationship with the product. Any creative strategy in advertising involves a crucial decision in adoption an...

Open access Research Article 10.9734/arjass/2025/v23i9786