Assessment of the Effect of Advertising Channels on Sales Performance of Selected Small and Medium Enterprises in Lixle County, Burao Somaliland
Ali Ahmed Abdillahi & Robert Omundi Obuba · Asian Journal of Economics, Business and Accounting · 2022
The small and medium enterprises (SMEs) in Lixle County carry out frequent advertisements of their products, but they still claim indifference in their sales. Therefore, the study sought to find out why the level of sales performance is at a standstill point on these small and me...
Open access
Research Article
10.9734/ajeba/2022/v22i24902